Borders, established 40 years ago in Michigan, just shut its doors. To be honest, I’ll miss it. Despite the “big box” feel, I often found myself lost wandering the aisles wishing I could buy everything. In the wake of Borders’ demise, let’s take a moment and reflect on what happened. Some of the reasons that I’ve read include:
- Huge inventory in each store and large lease spaces
- Bet on CDs and DVDs (when everyone else was going digital)
- Did not develop an eReader
- Dirty bathrooms
- High prices
- Handed over the website to Amazon
- We are supplier (and therefore brand) agnostic
I’m going to touch on the last two specifically.
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